About the Journal

Aurora: Journal of Emerging Business Paradigms is dedicated to exploring and disseminating knowledge on the evolving field of business paradigms. The journal aims to illuminate new perspectives and approaches in the dynamic business world. Guided by its philosophies, Aurora emphasizes the importance of innovation in driving the evolution of business practices, encourages collaborative exploration among diverse stakeholders, empowers individuals and organizations to be agents of positive change, promotes ethical and sustainable practices, and embraces the ever-changing nature of business. By embodying these principles, Aurora strives to be a source of intellectual enlightenment for those navigating the shifting business landscape.

Aurora: Journal of Emerging Business Paradigms is a cutting-edge international journal dedicated to exploring and showcasing the latest trends, concepts, and insights in the realm of emerging business paradigms. The journal serves as a platform for researchers, scholars, and practitioners to contribute and disseminate groundbreaking research and innovative ideas that shape the future of business.

With a focus on the dynamic landscape of business, Aurora seeks to illuminate the transformative shifts and emerging paradigms that are reshaping industries and markets worldwide. It welcomes multidisciplinary perspectives and encourages submissions from diverse fields such as management, economics, entrepreneurship, technology, and sustainability.

The journal covers a wide range of topics related to emerging business paradigms, including but not limited to disruptive technologies, digital transformation, agile strategies, sustainable business models, social entrepreneurship, and global market trends. Aurora aims to foster a deeper understanding of the challenges and opportunities presented by these new paradigms and provide actionable insights for business leaders, policymakers, and academics.

"Aurora: Journal of Emerging Business Paradigms" employs a rigorous peer-review process to ensure the highest quality of published research. It is committed to promoting intellectual discourse and advancing the frontiers of knowledge in the field of business and management. By offering a platform for exchanging ideas and disseminating innovative research, the journal contributes to the evolution and advancement of business practices in a rapidly evolving global landscape.

Researchers, scholars, and professionals interested in exploring and shaping the future of business are encouraged to submit their original research articles, case studies, conceptual papers, and reviews to Aurora for consideration. The journal welcomes contributions that push the boundaries of traditional thinking and offer fresh perspectives on the emerging business paradigms that will shape tomorrow's enterprises.