Vol. 3 No. 2 (2024): July - December

View Vol. 3 No. 2 (2024): July - December

This regular issue was published online for the period of July to December 2024. It features a total of five articles, consisting of four original research papers and one review article. The contributions were authored or co-authored by 14 scholars affiliated with institutions in Indonesia.

DOI: https://doi.org/10.62394/projmb.v3i2

Published: 2024-12-30

Articles

THE ROLE OF INFORMATION TECHNOLOGY THROUGH MODERATING COMPETITION INTENSITY IN IMPROVING THE INNOVATION PERFORMANCE OF MSME ACTORS

Hilda Ayu Sasmita, Sudarnice Sudarnice, Phradiansah Phradiansah

51-61
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- OUTPUT TURNITIN
DOI : https://doi.org/10.62394/projmb.v3i2.92
Abstract View: 64, Download: 0
LEVERAGING SHOPEE LIVE FOR SALES GROWTH: A LITERATURE REVIEW

Peni Kristian Harefa, Pambayun Kinasih Yekti Nastiti

62-71
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- OUTPUT TURNITIN
DOI : https://doi.org/10.62394/projmb.v3i2.81
Abstract View: 202, Download: 0
UNDERSTANDING THE DYNAMICS OF CORN MARKET INTEGRATION IN EAST JAVA

Hasti Wuri Lestari, Achmadi Susilo, Nugrahini Susantinah Wisnujati

72-89
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- OUTPUT TURNITIN
DOI : https://doi.org/10.62394/projmb.v3i2.121
Abstract View: 56, Download: 0
OPTIMIZING TOURISM PROMOTION THROUGH THE USE OF CULTURAL HERITAGE

Dedy Iswanto, Istiqlal Istiqlal, Ziqrurrahman Irsyad

90-102
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- OUTPUT TURNITIN
DOI : https://doi.org/10.62394/projmb.v3i2.149
Abstract View: 132, Download: 0
SOCIO-ECONOMIC FACTORS INFLUENCING THE PROSPERITY OF TOBACCO FARMERS IN PROBOLINGGO REGENCY: A BUSINESS MANAGEMENT PERSPECTIVE

Wensislaus Arman Ndau, Markus Patiung, Nugrahini Susantinah Wisnujati

103-116
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- OUTPUT TURNITIN
DOI : https://doi.org/10.62394/projmb.v3i2.120
Abstract View: 96, Download: 0